going deeper into Product Development

Awarenesss – basic of Mental Health

Awareness is the most basic condition for mental health for reaching a happy life.
It is not only belong to the product development, but to every human in this world.

“Be aware, be aware, be aware, … peace and harmony will come to you”

I excerpt Master Anthony de Mello’s site: http://www.demello.org/article8.html, to describe the important of Mind control.
“There is the story of the disciple who went to the master and said, “Could you give me a word of wisdom? Could you tell me something that would guide me through my days?” It was the master’s day of silence, so he picked up a pad. It said, “Awareness”. When the disciple saw it, he said, “This is too brief. Can you expand on it a bit?” So the master took back the pad and wrote, “Awareness,awareness, awareness.” The disciple said, “Yes, but what does it mean?” The master took back the pad and wrote, “Awareness, awareness, awareness means Awareness.”
That’s what it is to watch yourself. No one can show you how to do it, because he would be giving you a technique, he would be programming you. But watch yourself. When you talk to someone, are you aware of it or are you simply identifying with it? When you got angry with somebody, were you aware that you were angry or were you simply identifying with your anger? Later, when you had the time, did you study your experience and attempt to understand it? Where did it come from? What brought it on? I don’t know of any other way to awareness. You only change what you understand. What you do not understand and are not aware of, you repress. You don’t change. But when you understand it, it changes.”

Anthony de Mello has teached a lot about waking up.
But, could you understand, why do I also mention that being a product development need this kind of awareness?
Natural way to translate the real needs of the market
Being a product development, one need to have such a “waking up” situation. He should always be in a natural ways, in watching the surrounding or customer, and find or get its real content. If we are in a sleep condition, then the only thing that would come is only a dream, and we all understand that dream is not a real one. Let say that we want to develop a new product, then we may contact with the market or do the focus group discussion. What should we get from them? Their real needs should be unveiled. So, in order to touch their real needs, we should not be controlled by our desire, we have to be in natural state. “Actors could not judging their performance on their acting, they still need a director” or “A world champion still need a coach in his game“

Never ending spirit on development
What is the worst situation facing by one in doing product development?
Lacking of ideas, inspiration, and the most is losing spirit. Why do sometimes ones are losing spirit? The answer is they are exhausted and then they may want to go to “sleep”. Then, we may go back to the Anthony’s Awareness, he teach people to “wake up“. The bad situation should be handle wisely.
The negative energy should be overcome with the positive. With a strong positive energy of the awareness, the negative could not come near. The positive energy that arise from the awareness is the consciousness that good and bad always happened side by side in the neutral way, without being able to be choosed. Plus and minus, good and bad, right and left, always come together, that is the natural law, and the consciousness would make lose from the attach-ness. This awareness would free ones form attach-ness and the negative energy would not have an impact to the mind, so the creative energy would never decrease.

Freely to Responsible
If you has already sign to be a product development, means that you are agree to use your whole time on developing product. So being a product development, means that you have to live with products. Without having an “awareness”, then we would not be able to responsible to produce products. The market change all the time, so we need to have double its speed to translate the market needs and transfer it into products. Without having a free state to the responsibility, then we may get depressed by its changing speed. The translation has its own difficulties, and the product actualization has more difficulties.
So, only with the awareness, one could mastering mind, one would be ready all the time do the translation and product realization, without being harm by its changing speed.

How to get into the awareness?
To teach others to get the awareness is very easy things to do. The awareness concept is a very easy concept to be understood. But to get the awareness, one would need a very long time and long effort. The awareness is not a concept to be understand, but it is a result of a discipline effort, and could be feel, later.
The concept to get the awareness is doing a very simple task, with discipline. The concept is: “knowing what you are doing all the time”. You have to know what activity that you are doing. This are the examples: If you move your hand, then you should know that you are moving hand. If you think on something, then you should realize that you are thinking to something.
Practice it all the time and you will know the result afterward.

“If you are realizing that you are sad
then your sadness would decrease into half.
If you are also realizing that you are happy,
then your happiness would also decrease into half as well.
But if you have come to this state, then your life would be much more worthy than before”


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